The Power to Accentuate the Positive.
By applying the fee free Review offshoot in Google My Business, your consumers now have the availability to pull rank and file alongside the big business gurus. In a highly advancing world of online marketing, a five-star rating or review is the comparative analogy to stand out resume or a Curriculum Vitae; and both take only seconds to make their pitch successful. code[RELIABLE] and the informed consumer have come a long way as well and by understanding that catching fraudulent or misrepresentational statements can make or break a business, we are making head waves in swiftly flowing business currents that are the cutting edge for the smaller sector.
To Err is Transparent.
According to a research analysis conducted by the marketing strategists at Podium.com, the inference is made that close to 85% of seekers will now click on associated reviews of a business and almost 75% of the same will use the reviews to either buy, try, or pass on by. Basing their final decision on a product within the virtual world of social media platforms that have taken over outsourced resources. Prior to the development of Google My Business, the media moguls counted on the giants of the marketing industry; Angi’s Lists, YELP, even Craigs List and LinkdIN to solely base their decision upon. While we don’t recommend you shy away from those, code[RELIABLE] suggests the use of Google My Business as the go to dashboard of your digital campaign to start.
To Win is Divine.
Built with complex algorithms, not complex instructions, Google My Business allows for bad reviews as well without the fear of being penalized with a freeze out or web backlashing. By boosting ratings and credibility right across the board, local growth potential now has the same big business swagger but tailored down to give Moms and Pops businesses a break in their budget. 100 percent free, Google My Business along with the small business acumen of code[RELIABLE] will have you up and running with the big business boys in no time.
Buying into Fake Reviews; From 100 to Zero.
We mentioned the “T” word earlier in this article. Transparency. And while it is true that many potential lead searchers will play fair and square, even with a few paid for positive stars here and there; a sky peppered with bogus brilliance sets up the scene for red flags everywhere. If your company wants to buy an online cart full of positive reviews and would rather dole out a quick cash drop of $10.00 to $20.00 for a seemingly realistic recommendation, then that’s just the way its online management strategy is going to be upheld by. For some though, the risk is too great to take and can breach moral ethics. By spending approximately the same, there are strategists out there who have above board teams and menu options custom fit for you.
Google My Business is free, simple to use, adjust filters and adapt to your style and freedom so why risk out fishing your own line? To bolster your brand the easy and legal way, simply ask your clients to leave a review online. You’ll have the option to either post them or not. Should your customer be reluctant to leave an online footprint, the other suggestion is to have them send a review via email that you can post yourself. Or better yet, build your online integrity by including the best of both. A humble mix of good and not so stellar words from real people bring a sense of trust to your small community region where everyone probably knows you to begin with.
Small Marketing Tips from Big Business Minds.
If you are looking for more tips and strategies, or if you want to speak more about Google My Business and all its components, either drop Alon a line at contactus@codereliable.com to book a sit-down stress-free consultation, send a text to 978-650-3011 or click here reserve your meeting. Talk is always free. Action is affirmative. code[RELIABLE] is effective.