As a small independent business owner, you know that staying competitive in today's digital world requires a comprehensive online marketing strategy. You may have already implemented traditional online marketing tools such as SEO, PPC, and social media marketing on your own and are experiencing less than-anticipated results at the hands of organic mobile advertising campaigns.
If this is the case, have you considered partnering with code[Reliable]? We understand the joys and pitfalls of small business entrepreneurial pros and cons and believe that the potential benefits of working with AI is a surefire way of unlocking every aspect of available, profitable, and customizable mobile marketing plan to make your small business dream a reality.
In recent years, Artificial Intelligence (AI) has become increasingly popular in the digital marketing world. It has reached the point where it has the potential to revolutionize the way digital marketers reach their target audiences. Eventually, it could even lead to the phasing out of traditional digital marketing techniques.
How AI can be put to work for you, not in place of you
AI has been available to marketers since the early 2000s, but it has become increasingly popular in recent years. AI-driven marketing tools have become more sophisticated and accessible, allowing marketers to automate tasks, analyze customer data, and optimize campaigns.
While AI is not a potential threat ready to take over the entire workforce, the sheer mention of this newer addition to the global workforce is what nightmares are made of…especially for those in small business or related employment. Yes, AI is a powerful tool that can automate specific tasks and make them more efficient, but it cannot replace the entire workforce.
AI is still in its early stages and has a long way to go before it can be used to replace human labor. Any impact that AI has on the job front and the marketplace has employees expressing genuine fear and concern regarding their job status and stability; this is according to a recent evaluation and report published in the January of 2023 article released online that further states that "38% of employees expect their job to be automated by 2023 and 13 % expect AI to eliminate positions entirely in their industry." But despite those figures, the same poll and projection analytic infers that "AI technology is expected to create 12 million more jobs than it is expected to replace. Jobs are anticipated to be in high demand, with 97 million specialists needed in the AI industry by 2025." As mentioned on Connect.comptia.org
If you are ready to step forward and start gaining instead of stalling and waiting, call us at 978-401-4404, and we can chat openly and honestly about your needs and how we can best work with you. We are a complete digital analysis team, small and mighty, just like you. From web page design to sales, programming, and designing, we really DO do it all.
Right out of the gate, here are just some of the key benefits of what combining AI with traditional online marketing tools for small independent business owners will allow us to bring to your table:
- Greater business insight through Improved Targeting: AI can identify and target relevant audiences for your business. By analyzing customer data, AI can identify patterns and predict customer behavior, allowing you to create more effective campaigns tailored to your target audience's needs.
- Automating "drip" tasks: AI can automate tedious tasks such as keyword research, content creation, and ad optimization, saving time and money.
- Enhanced productivity: AI can help you optimize your campaigns and maximize your ROI. By analyzing customer data, AI can identify your business's most effective strategies and tactics, allowing you to get the most out of your online marketing efforts.
- Better customer service: AI can help you create a more personalized customer experience. By leveraging AI, you can provide customers with relevant content and offers, increasing engagement and conversion rates.
Finally, AI can be used to measure the success of digital marketing campaigns. AI-powered analytics tools can track customer engagement and provide insights into which campaigns are working and which ones need to be improved.
The evolution of the new marketing revolution
As AI continues to evolve, it will become an integral part of digital marketing because it simply automates many of the tedious tasks associated with digital marketing, which clog your internal staff and resource team with unnecessary time-waster strategies, therefore enhancing creativity and the unique quality that will bring in the business.
Your future is here right now with code[Reliable]
With a niche-specific brand platform and focus on complete communication with you, code[Reliable] can utilize the best choices in the AI world, making your small business grow exponentially to stay comfortably seated among the big leagues. That interaction with automation and many of the tasks associated with digital marketing, such as content creation, customer segmentation, and ad targeting, can now be well within reach of your service-provided business.
With all the other proven tools, AI will continue changing our workplace and personal lives. You can fight it or embrace it; AI is here to stay. So embrace the benefits, spend your time wisely, and let technology work for you and customers come to you.